The method of increasing the quality and quantity of traffic to your website is known as SEO (Search Engine Optimization). It is the process of optimizing web pages to attain higher search ranks naturally. Have you ever wondered what powers a search engine? It's remarkable how some mechanisms can scan the World Wide Web in a systematic manner for web indexing or web … [Read more...] about Crawling & Indexing: All you need to know
What is Hyperlink? A hyperlink, also known as a link or a web link, is an icon, graphic, or text that points to another file or object. The World Wide Web is made up of hyperlinks that connect billions of sites and data. For example, "Digital Universe home page," is a link to Digital Universe's main page. Why are hyperlinks used on web pages? Hyperlinks are what … [Read more...] about What is Hyperlink? All you need to know
We're all aware of black hat SEO practises and the negative impact they have on page rankings when Google detects them. If you run an SEO agency, you should be aware of Google's manual penalty if it discovers you using black hat SEO tactics. As a result, firms are shifting their focus away from black hat SEO and toward white hat and technical SEO. However, competitors have … [Read more...] about Negative SEO and Its Types
What are Backlinks? Backlinks are links on other websites that point to yours. When your website gets linked to another site for a variety of reasons, it is considered as an indication of quality or value addition. Perhaps your services are pertinent to their conversation topic, or your website is the point of reference they want their readers to return to. Backlinks, … [Read more...] about What are Backlinks and Why are They Important in 2021?
Here we will discuss Content Creation VS Content Curation in Digital Marketing. “Content is a King.” Yes. This is a sentence we've all heard a million times. The new era of incorporating content into your digital marketing brings with it a tactical focus on helping to build your audience, generate new leads, spread brand awareness, and improve your brand image on a bigger … [Read more...] about Content Creation VS Content Curation in Digital Marketing